This paper describes the possibilities and advantages of electronic publishing for the apprenticeship and advanced vocational training of employees in the field of digital printing. Based on the work of an EUfunded project, the technical and technological concept as well as the strategy for the production of high-quality learning contents is discussed. Current standards, like XML and SCORM, and their application in the project are examined. An outlook demonstrates how electronic publishing can be employed profitably for future training purposes in the print and media industry.